Niu Technologies Surges on 49% Q3 Sales Volume Growth
Electric scooter maker sees a 74% sales explosion in its core China market, signaling strong consumer demand.
Niu Technologies (NASDAQ: NIU) announced a significant 49% year-over-year increase in its third-quarter sales volume, a bullish indicator driven by a remarkable 74% surge in its China market. The company, a global leader in smart urban mobility solutions, sold a total of 465,873 e-scooters in the third quarter of 2025, a substantial rise from the 312,405 units sold in the same period last year.
The robust performance was overwhelmingly powered by domestic demand, where the company's brand continues to capture market share. This growth continues a positive trend for Niu, which has now reported over 50% year-over-year growth for three consecutive quarters, according to recent company updates. The reflects factory deliveries and sets a strong tone ahead of the official financial results.
Looking forward, Niu has provided an optimistic revenue forecast for the third quarter, anticipating between RMB 1.4 billion and RMB 1.6 billion, which would represent a year-over-year increase of 40% to 60%. This strong top-line growth is accompanied by analyst expectations for a return to profitability for the full fiscal year 2025, with a projected earnings per share (EPS) of $0.11.
The impressive sales figures stand in contrast to the challenges faced in the previous year. In Q3 2024, while Niu reported a 17.5% increase in sales, the company also dealt with tightening margins and a net loss. CEO Yan Li had noted that policy changes in China impacted sales timing, a headwind the company appears to have navigated successfully in 2025. The full market reaction will be closely watched when the are released, which is estimated to be in mid-to-late November.
Investors will be looking to see if the surge in sales volume translates into improved profitability and a sustained stock rally, especially given the stock's volatility in the past. The has already generated positive sentiment, with the market now anticipating the detailed financial metrics that will provide a clearer picture of Niu's operational efficiency and margin health amidst its rapid expansion.